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Engaged Employees
ORGANIZATIONAN ORCHESTRATED STRUCTURE

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“On Facebook, both messages might have equal opportunity. . .”

The Facebook Era ()

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Prentice Hall

Tatjana Kalamar M.

“On Facebook, both messages might have equal opportunity. . .”

“Imagine that the CEO posts a link on her profile to a news article annotated with her comments, and the entry-level employee does the same with a different article. Before Facebook, the CEO’s comments would likely have propagated across the company and the employee’s would not have. But on Facebook, both messages might have equal opportunity to propagate the company network. In the truly flat Facebook Era, entry-level workers potentially have the same opportunity as the CEO to have their voice heard.”

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