OGILVY & MATHER by Kenneth Roman

“The fact that [Ogilvy & Mather] was created by a merger of equals created an international mentality that would serve it well with multinational clients. Ogilvy people sensed that they couldn't order one another around—they had to work together.

International management supervisors watched over the interests of a growing roster of multinational clients; no other agency served so many global marketers.

Despite a late start, Ogilvy & Mather was to become one of the top three international agencies.”

By using this application you agree with the terms of service and the privacy policy.

OGILVY & MATHER by Kenneth Roman

Keyword search

Master filters