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Know Thy Legacy
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“Purpose is a uniquely powerful source of fuel. . .”

“What Gets You Up In the Morning?” ()

https://www.nycp.com/gallery/BTonySchwartz_10_10_2012.jpg

The New York Times

Al King

“Purpose is a uniquely powerful source of fuel. . .”

Purpose is a uniquely powerful source of fuel—and satisfaction. . .as the character Princeton sums it up more lyrically in the musical “Avenue Q”: “Purpose. It’s that little flame that lights a fire under your ass. Purpose. It keeps you going like a car with a full tank of gas.”

Purpose is grounded in contribution – the sense we’re headed in a clear direction, for a good reason. The Greeks call it “Telos”—one’s ultimate goal, aim or intention.

How clear are you about your own purpose? How enthusiastic are you to get to work in the morning? How intentional are you about making what you do matter?”

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