“Organizations play an enormous role. . .”

“Organizations play an enormous role in meeting basic human needs and aspirations. These needs are not only financial security and material well-being; they include a desire to be creative and to work for some worthwhile purpose. Thus a leader has two basic responsibilities; to infuse a company with a purpose and values that others can identify with personally, and to create an environment in which people are encouraged to address problems and opportunities with creativity and deep personal commitment. In carrying out these responsibilities, leaders make manifest their own beliefs about human nature and organizations.”

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“Organizations play an enormous role. . .”

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