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INNOVATIVE PROCESSES by Clayton M. Christensen

“Meeting the Challenge of Disruptive Change” ()

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Harvard Business Review

INNOVATIVE PROCESSES by Clayton M. Christensen

“Companies as diverse as Medtronic for its cardiac pacemakers, IBM for its disk drives and Eli Lilly for its new block-buster drug Zyprexa have used heavyweight teams as vehicles for creating new processes so they could develop better products faster.”

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