FROG'S FUTURE by Adam Richardson

“Many of the approaches at frog are quite casual in nature, and focus more on preparing for the future than they do on codifying the past—an essential factor in industries such as tech and mobile, where knowledge becomes outdated scant months after it is acquired. . .

We use a variety of habits to encourage as much mutual knowledge sharing and inspiration as possible.

Open Plan Seating: We have no cubicles, the studios are all open plan, and different disciplines (design, engineering, strategy, etc.) are mixed together. That layout maximizes inspiration just by walking around and seeing different approaches and ideas jammed up against one another. It also helps build a social fabric and sharing of ideas and methods between the different disciplines who could otherwise easily become silos.

Move Staff Between Studios: Staff frequently spend anywhere from two weeks to two months in studios in other cities or countries. This again allows sharing of methods and ideas, and gaining insights from diverse cultures.

Life Stories: Employees can give short presentations to the all-hands meetings about their lives, blending talking about personal history, hobbies, family, and work experience. While these are historical, really they help with pre-emptive knowledge management by bringing to the surface people's hidden talents, experiences and interests that might otherwise go undiscovered and under-utilized.”