“What made an organization attractive. . .”

“[David Ogilvy] was clear about what made an organization attractive to its employees:

Absence of politics at the top. Pride in being part of the best agency. A feeling that the prime purpose is to do great work for clients. Success in new business. Firing ‘passengers,’ because their continued presence on the payroll offends people who actually work.

Firing politicians, because they are ‘cankers.’ Fairness at the top. Integrity at the top. Fun.