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“A good way to pilot a new product or a new service is . . .”

Management Challenges for the 21st Century ()

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Elsevier

Andrej Kalamar

“A good way to pilot a new product or a new service is . . .”

“A good way to pilot a new product or a new service is often to find a customer who really wants the new, and who is willing to work with the producer on making truly successful the new product or the new service.”

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