“Companies that adopt constancy of. . .”

“Survival of the fittest. Who will survive? Companies that adopt constancy of purpose for quality, productivity, and service, and go about it with intelligence and perseverance, have a chance to survive.

They must, of course, offer products and services that have a market. Charles Darwin’s law of survival of the fittest, and that the unfit do no survive, holds in free enterprise as well as in natural selection.

It is a cruel law, unrelenting.”