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Higher Aspirations
INDIVIDUALSELF-MANAGING KNOWLEDGE WORKER

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“Those who turn good into great are motivated by . . .”

Good to Great ()

https://www.nycp.com/gallery/BJimCollins_10_10_2012.jpg

HarperCollins

J.M.Cohen

“Those who turn good into great are motivated by . . .”

“Those who turn good into great are motivated by a deep creative urge and an inner compulsion for sheer unadulterated excellence for its own sake. Those who build and perpetuate mediocrity, in contrast, are motivated more by the fear of being left behind.”

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