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“A design thinker sees the world as . . .”

The Design of Business (2009)

Roger L. Martin

Harvard Business School Press

Tatjana Kalamar M.

“A design thinker sees the world as . . .”

“A design thinker sees the world as a place that welcomes new ideas, rather than a hostile environment that punishes change. Remember that designers care profoundly about impact. Their ethos is to do meaningful work.”

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