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MERCK by Jim Collins

How the Mighty Fall ()

https://www.nycp.com/gallery/BJimCollins_10_10_2012.jpg

HarperCollins

epSos .de

MERCK by Jim Collins

“Merck’s quest for growth subtly diluted the power of Merck’s purpose-driven philosophy that made the company great in the first place.

In 1950, George Merck II articulated a visionary business purpose: ‘We try never to forget that medicine is for the people. It is not for the profits. The profits follow, and if we have remembered that, they have never failed to appear.’

It’s not that Merck abandoned this core purpose. . . so much as it appears to have been relegated to more of a background role, a constraint on growth rather than the company’s fundamental driving force.”

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